How Real Estate Brokerage Models Affect Your Home Sale
Did you know there are different types of real estate brokerages in the market? What are the differences between traditional brokerages, limited service brokerages, and discount real estate brokerages?
Watch our short video for a quick explanation of how each works and which one fits your needs best.
In short, we do what works. In 2014 according to the National Association of Realtors 92% of people shopping for homes did so online and that number continues to rise. Also according to the National Association of Realtors only 9% of people found the home they eventually purchased through an open house and undoubtedly almost all of those people were also shopping online for homes. Web traffic for Real Estate marketing has exploded in the past few years and foot traffic continues to decline across all types of commerce not just real estate.
Just think about all of the time you spend shopping on your phone, computer, or ipad compared to the amount of time you spend driving to and walking around a store. Drive through neighborhoods and notice how many packages everyone has on their door that is shipped directly to them.
There is not a major corporation in america that would agree to spending triple their advertising budget in order to reach 9% more people. Why would you?
When home buyers go online they will see your home with professional retouched photos on ALL the major websites looking as good as it possibly can. So many agents today don’t do professional photos because they cost money despite the fact that homes with professional photos are viewed online 118% more often, sell 50% faster, and 39% closer to the asking price.
We focus on what works.